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[ad_1] Why is it so hard to produce good content? Because creative work is uniquely draining … and uniquely rewarding, too. Smart writers know that the right creative practices will keep you motivated and productive. On Monday, Stefanie Flaxman talked about mastering the part of editing that has nothing to do with grammar, spelling, or punctuation. It’s the thoughtful, human element that no app can ever...

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[ad_1] Ever wonder why content marketing works so well for some businesses — but doesn’t seem to do anything at all for others? Curious about why some content that seems great doesn’t do anything to build a business? “Content is king” has been an online cliché for years now, but it’s not true. It’s never been true. Content all by itself — even terrific content — is just...

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[ad_1] Please note that you may have to clear your browser cache to see the latest version of Ubersuggest.Do you want to know how many people are linking to you? Do you want to find more link opportunities?Well, I created a free backlink tool that will allow you to do that (and much more).I decided to call it Backlinks.And, as you may have guessed, I...

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[ad_1] Yesterday, I mentioned the makings of a successful creative team that runs like a well-oiled machine. As the creative-strategic hybrid model becomes more pervasive in modern content marketing, there’s a great opportunity for creative people who produce outstanding work on demand. Whether you’re an employee of a company or a freelancer, your skills and sensibilities can make you an important collaborator instead of someone who can...

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[ad_1] If you want your content marketing team to run like a well-oiled machine, there’s one factor that matters more than anything else — and it’s often unspoken. It also contributes to your professional satisfaction. Can you guess what it is? It’s not strong communication. Although that’s clearly important too. It’s trust. How much have you thought about that decision? When you and your colleagues trust each other, you rarely have...

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